Choose your styling moisture level based on your texture and desired finish. The amount of water in your hair when you apply product determines how much frizz you’ll face later.
The Moisture Spectrum
Applying to soaking wet hair is the gold standard for maximum definition and frizz control, as the water helps the product distribute evenly. However, if you’re looking for more volume and a faster drying time, damp styling might be your preference. High-porosity hair often requires more water during styling to prevent the product from being absorbed too quickly.